The r/fragrance community is enthusiastic about Purpose 50, with many calling it one of 2025's best releases and a masterpiece. While the high price and occasionally polarizing opening prevent universal acclaim, the fragrance's exceptional performance, complex development, and versatility earn strong praise from those who've experienced it. Purpose 50 is widely viewed as a superior, richer version of the original Purpose.
Positive
Excellent longevity and projection (12+ hours, lasts on clothes for weeks)
Complex, layered scent journey that evolves beautifully from green/smoky opening to warm woody creamy drydown
Versatile despite complexity - wearable for multiple seasons and occasions
High quality composition with incense/frankincense base that creates memorable scent experience
Negative
High price point ($500 retail) creates accessibility barrier for many users
Frequently asked questions
What's the difference between Take Me Back To Marrakech and Purpose?+
Take Me Back To Marrakech is a feminine fragrance (marketed to women, though wearable by all) from Marrakech Imperial (2024) dominated by Citrus accords. Purpose is a feminine fragrance (marketed to women, though wearable by all) from Amouage (2023) leaning on Woody accords. They share no primary accords — distinctly different profiles.
Which is better, Take Me Back To Marrakech or Purpose?+
By community rating, Take Me Back To Marrakech scores 4.19/5 vs Purpose at 3.87/5. Purpose's standout strength: Excellent longevity and projection (12+ hours, lasts on clothes for weeks). The "better" choice depends on what you value — longevity, projection, season fit, or signature character.
Do Take Me Back To Marrakech and Purpose smell similar?+
They share a small fraction of their ingredients — expect noticeably different experiences. Purpose: The r/fragrance community is enthusiastic about Purpose 50, with many calling it one of 2025's best releases and a masterpiece.
Which lasts longer, Take Me Back To Marrakech or Purpose?+
Purpose: Excellent longevity and projection (12+ hours, lasts on clothes for weeks) Longevity varies by skin chemistry, concentration, and application method.
Which season suits Take Me Back To Marrakech vs Purpose?+
Take Me Back To Marrakech scores highest for summer wear; Purpose scores highest for fall wear. Take Me Back To Marrakech leans daytime, Purpose leans evening.
Opening 2 minutes can feel harsh or off-putting to some
Original Purpose has inconsistent performance with some experiencing rapid skin scent fade
Not universally loved - some find it tries to do too much or lack cohesion
