12
Notes
8
Accords
1
Perfumer
Purpose
feminine
Created by Quentin Bisch
Purpose by Amouage is a Oriental Woody fragrance for women and men. Purpose was launched in 2023. The nose behind this fragrance is Quentin Bisch. Top notes are Olibanum, Black and Pink Pepper, Pimento and Bergamot; middle notes are Vetiver, Papyrus, Sandalwood and Rose; base notes are Akigalawood, Suede, Saffron and Mystikal. SHAMANIC AWAKENING A brisk Bergamot washes over you like a draft of glacial air. You feel the cold grip of Pink Pepper, the slight tingle of Pimento Berry in your fingers and a Frankincense encapsulating your past and your future. A deep breath fills your lungs with the fierce and smoky scent of Sand Vetiver and of an animalic Rose whose weathered tobacco accents tame the tension between an earthy Papyrus and a silken touch of Sandalwood. Yet this is roads’ end, where the sun is always high, and rays of aldehydic Mystikal suddenly spear through Saffron and Suede, your leathery cloak of doubts, to kindle a mist of Akigalawood, shimmering like a swarm of fireflies. A vertical totem of mineral woods and stellar sparks of spice, Purpose is a shamanic awakening, the scent of feeling at peace, of finding your roots, of feeling complete.
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Fragrance Notes
Best Season
95%
Win
73%
Spr
39%
Sum
100%
Fall
Day & Night
72%
Day
87%
Night
Olfactory Pyramid
From opening to dry-down, intensity based on community voting.
Top Notes0 – 15 min
Heart Notes15 min – 3 h
Base Notes3 h – end
Opening
Evolution
Dry-down
Top Notes0 – 15 min
Heart Notes15 min – 3 h
Base Notes3 h – end
User Ratings
1,506 votes
3.87
Love it
69146%
Like it
32722%
OK
21814%
Dislike
14510%
Hate it
1258%
Community Insights
PositiveBased on 48 community opinions from Reddit
8.2
/ 10 community score
The r/fragrance community is enthusiastic about Purpose 50, with many calling it one of 2025's best releases and a masterpiece. While the high price and occasionally polarizing opening prevent universal acclaim, the fragrance's exceptional performance, complex development, and versatility earn strong praise from those who've experienced it. Purpose 50 is widely viewed as a superior, richer version of the original Purpose.
Strengths
- Excellent longevity and projection (12+ hours, lasts on clothes for weeks)
- Complex, layered scent journey that evolves beautifully from green/smoky opening to warm woody creamy drydown
- Versatile despite complexity - wearable for multiple seasons and occasions
- High quality composition with incense/frankincense base that creates memorable scent experience
Weaknesses
- High price point ($500 retail) creates accessibility barrier for many users
- Opening 2 minutes can feel harsh or off-putting to some
- Original Purpose has inconsistent performance with some experiencing rapid skin scent fade
- Not universally loved - some find it tries to do too much or lack cohesion
Best for
Daily wear (original Purpose) or special occasions (Purpose 50)Cold weather and winter monthsThose who appreciate incense-forward fragrancesAll-day wear with powerful staying power
AI-generated summary based on public community discussions. Not affiliated with the opinions' authors.
