Cloud is a divisive fragrance that receives strong praise from fans who appreciate its sweet marshmallow profile and excellent price-to-quality ratio, but generates equally passionate negative reviews from those who perceive it as synthetic, plastic-smelling, and overly artificial. The fragrance's performance varies significantly based on individual skin chemistry, making it a risky blind buy despite its popularity.
正面
Excellent value for price point (£20-£30)
Sweet, creamy, marshmallow-forward scent profile
Good sillage and compliment factor for many wearers
BR540 dupe with similar opening notes
负面
Highly dependent on skin chemistry with polarizing results
Synthetic and plastic-like quality noted by detractors
常见问题
What's the difference between H&M Sunray and Cloud?+
H&M Sunray is a feminine fragrance (marketed to women, though wearable by all) from H M (2018) dominated by Aldehydic accords. Cloud is a feminine fragrance (marketed to women, though wearable by all) from Ariana Grande (2018) leaning on Sweet accords. They share no primary accords — distinctly different profiles.
By community rating, H&M Sunray scores 3.83/5 vs Cloud at 3.97/5. Cloud's standout strength: Excellent value for price point (£20-£30). The "better" choice depends on what you value — longevity, projection, season fit, or signature character.
Do H&M Sunray and Cloud smell similar?+
They share a small fraction of their ingredients — expect noticeably different experiences. Cloud: Cloud is a divisive fragrance that receives strong praise from fans who appreciate its sweet marshmallow profile and excellent price-to-quality ratio, but generates equally passionate negative reviews from those who perceive it as synthetic, plastic-smelling, and overly artificial.
Which lasts longer, H&M Sunray or Cloud?+
Cloud: Longevity inconsistent across users (2-8 hours reported) Longevity varies by skin chemistry, concentration, and application method.
Which season suits H&M Sunray vs Cloud?+
H&M Sunray scores highest for summer wear; Cloud scores highest for winter wear. H&M Sunray leans daytime, Cloud leans daytime.
Longevity inconsistent across users (2-8 hours reported)
Very sweet and artificial nature not appealing to all
