What's the difference between Keep It Fluffy and Lust?+
Keep It Fluffy is a feminine fragrance (marketed to women, though wearable by all) from Lush (2021) dominated by Yellow Floral accords. Lust is a feminine fragrance (marketed to women, though wearable by all) from Lush (2010) leaning on White Floral accords. They share 6 accords: Yellow Floral, Powdery, Sweet, Rose.
Which is better, Keep It Fluffy or Lust?+
By community rating, Keep It Fluffy scores 3.62/5 vs Lust at 3.94/5. Lust's standout strength: Strong longevity and projection in spray format. The "better" choice depends on what you value — longevity, projection, season fit, or signature character.
Do Keep It Fluffy and Lust smell similar?+
They share a small fraction of their ingredients — expect noticeably different experiences. Lust: The r/fragrance community has mixed feelings about Lush Lust, with strong opinions on both sides.
Which lasts longer, Keep It Fluffy or Lust?+
Lust: Strong longevity and projection in spray format Longevity varies by skin chemistry, concentration, and application method.
Which season suits Keep It Fluffy vs Lust?+
Keep It Fluffy scores highest for fall wear; Lust scores highest for fall wear. Keep It Fluffy leans daytime, Lust leans evening.