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Wild Berry Blossom by Illuminum is a Floral Fruity fragrance for women and men. Wild Berry Blossom was launched in 2011. The nose behind this fragrance is Michael Boadi. Top notes are Cassis and Cyclamen; middle notes are Raspberry Bloom, Wildflowers, Peony and Magnolia; base notes are Musk and Virginia Cedar. "The Illuminum collection is for those days when you are in the mood for something exquisitely simple and stylish."—Michael Boadi. The collection embraces 16 fragrances categorized in four olfactory groups (citrus, floral, oud and musk). Each group consists of four scents, while each of the fragrances contains eight carefully selected ingredients. Wild Berry Blossom is an unconventional interpretation of floral - fruit formulas with top notes of black currant, the heart of peony flowers and berry blossoms and the cedar wood base. It is available in bottles of 50 and 100 ml. In addition to creating the composition, Michael Boadi designed all the packaging as well as the logo and the branding.
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